Remote Social Media Manager Resume Examples That Get Hired (2025 ATS Templates)
See real social media manager resume examples with proven bullets for Instagram, TikTok, and LinkedIn. ATS-friendly templates perfect for entry-level applicants.
You've been posting on Instagram for years. Your friends call you a "content creator." You know what performs well.
But how do you turn that into a resume that gets you hired?
The problem: Most social media manager resumes either look like boring corporate documents (no personality) or trendy portfolios that get rejected by Applicant Tracking Systems (ATS).
This guide shows you exactly what works in 2025:
- 2 real resume examples (entry-level + experienced) you can copy
- 20 copy-paste bullets for Instagram, TikTok, Facebook, LinkedIn, and YouTube
- ATS keywords that get past applicant tracking systems
- Common mistakes that kill social media resumes
Let's build a resume that gets you interviews.
Example 1: Entry-Level Social Media Manager Resume (No Professional Experience)
💡 Why this works:
This resume shows results from personal projects and volunteer work. Perfect if you've never been paid for social media but have grown accounts.
ALEX RIVERA
Seattle, WA • alex.rivera@email.com • (555) 123-4567
linkedin.com/in/alexrivera • @alexcreates (Instagram) • Portfolio: alexrivera.com
PROFESSIONAL SUMMARY
Creative social media professional with 2+ years managing content for personal brand and local businesses. Grew Instagram following from 0 to 12K+ with average 9% engagement rate (3x industry standard). Proficient in Instagram, TikTok, Canva, and CapCut. Google Digital Marketing Certified. Seeking remote social media manager role to help brands build engaged communities.
SOCIAL MEDIA EXPERIENCE
Content Creator & Community Manager (Personal Brand)
@alexcreates • Instagram & TikTok • January 2023 – Present
- Grew Instagram from 0 to 12,000+ followers in 18 months through consistent posting schedule and trend-driven content
- Achieved 9% average engagement rate (3x higher than industry standard of 3%) through interactive Stories, polls, and community engagement
- Created 15+ Reels monthly using CapCut and Canva, generating 500K+ total views and 50K+ reach per month
- Built TikTok account to 8,000 followers with 3 videos reaching 100K+ views each
- Responded to 100+ DMs weekly, fostering authentic community relationships and increasing repeat engagement by 40%
Social Media Volunteer
Seattle Animal Rescue • September 2023 – Present
- Manage Instagram and Facebook accounts (5,000+ combined followers) for nonprofit animal rescue organization
- Created content calendar and posted 4x weekly, increasing follower growth by 60% in 6 months
- Designed adoption campaign that resulted in 25+ successful pet adoptions through Instagram Stories and posts
- Monitored comments and messages, maintaining 100% response rate within 24 hours
Marketing Intern
Sunset Coffee Co. • Seattle, WA • May 2024 – August 2024
- Assisted with social media content creation for Instagram and Facebook (10K+ followers)
- Designed 20+ graphics using Canva for social posts, email campaigns, and in-store signage
- Scheduled posts using Later, maintaining consistent 5x weekly posting schedule
- Analyzed performance metrics in Instagram Insights and recommended content strategy changes that increased engagement by 25%
SKILLS
Platforms: Instagram, TikTok, Facebook, LinkedIn, YouTube, Pinterest
Content Creation: Canva, CapCut, Adobe Express, InShot, Lightroom Mobile
Scheduling & Analytics: Later, Buffer, Meta Business Suite, Instagram Insights, TikTok Analytics
Other: Content calendar planning, community management, copywriting, hashtag research, trend analysis
EDUCATION & CERTIFICATIONS
Bachelor of Arts in Communications
University of Washington • Graduated May 2024 • GPA: 3.6
Certifications:
- Google Digital Marketing & E-Commerce Certificate (2024)
- HubSpot Social Media Marketing Certification (2024)
- Meta Blueprint: Instagram for Business (2024)
✅ What makes this resume work:
- Quantified results: Every bullet has numbers (12K followers, 9% engagement, 500K views)
- Shows initiative: Built personal brand from scratch without waiting for a "real job"
- Includes social handles: Hiring managers can verify your work immediately
- Relevant certifications: Free Google and HubSpot certs show you're serious
- ATS-friendly format: Clean, simple layout that passes applicant tracking systems
Example 2: Experienced Social Media Manager Resume (3+ Years Experience)
💡 Why this works:
This resume demonstrates career progression and high-impact results. Use this format if you have professional social media experience.
JORDAN MARTINEZ
Austin, TX (Remote) • jordan.martinez@email.com • (555) 987-6543
linkedin.com/in/jordanmartinez • Portfolio: jordanmartinez.com
PROFESSIONAL SUMMARY
Results-driven Social Media Manager with 4+ years growing brands across Instagram, TikTok, LinkedIn, and YouTube. Increased social media revenue by $200K+ annually through strategic content campaigns and community building. Expertise in short-form video, influencer partnerships, and data-driven content strategy. Managed social accounts with 500K+ combined followers.
PROFESSIONAL EXPERIENCE
Social Media Manager
GlowUp Beauty Co. (Remote) • March 2023 – Present
- Grew Instagram from 45K to 180K followers in 18 months through consistent Reels strategy and trend-jacking
- Launched TikTok account from 0 to 95K followers, generating 10M+ views and driving $150K in attributed revenue
- Managed $5K monthly influencer budget, coordinating 15+ partnerships that generated 500K+ impressions per campaign
- Created and executed content calendar across 4 platforms (Instagram, TikTok, Facebook, Pinterest), posting 25+ times weekly
- Increased average engagement rate from 4% to 11% through A/B testing captions, posting times, and content formats
- Managed community of 200K+ followers, responding to 200+ comments/DMs daily and maintaining 95% positive sentiment
- Tracked ROI using Google Analytics and social analytics tools, presenting monthly reports to leadership team
Social Media Coordinator
FitLife Wellness (Remote) • June 2021 – February 2023
- Managed Instagram, Facebook, and YouTube accounts (120K+ combined followers) for wellness e-commerce brand
- Created 50+ short-form videos monthly using CapCut and Adobe Premiere, averaging 250K+ views per video
- Designed user-generated content (UGC) campaigns that generated 500+ customer submissions and increased sales by 30%
- Scheduled and published content using Hootsuite, maintaining 5x daily posting schedule across all platforms
- Collaborated with marketing team to align social content with email campaigns and product launches
Marketing Associate
Austin Marketing Agency • Austin, TX • January 2021 – May 2021
- Assisted in managing social media accounts for 8 client brands across various industries
- Created 100+ graphics using Canva and Adobe Creative Suite for social media campaigns
- Conducted competitor analysis and hashtag research to inform content strategy
SKILLS
Platforms: Instagram, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Twitter/X
Content Creation: CapCut, Adobe Premiere Pro, Canva Pro, Photoshop, Lightroom, Final Cut Pro
Analytics & Tools: Hootsuite, Sprout Social, Later, Google Analytics, Meta Business Suite, TikTok Business Center
Strategy: Content calendar planning, influencer marketing, paid social campaigns, A/B testing, trend analysis, community management
EDUCATION & CERTIFICATIONS
Bachelor of Science in Marketing
University of Texas at Austin • Graduated 2020
Certifications:
- Meta Certified Digital Marketing Associate (2023)
- HubSpot Social Media Marketing Certification (2022)
- Google Analytics Individual Qualification (2022)
✅ What makes this resume work:
- Revenue impact: Shows how social media directly drove $150K in sales
- Scale demonstrated: Managed accounts with 500K+ combined followers
- Growth trajectory: Clear progression from Associate → Coordinator → Manager
- Platform expertise: Deep experience across Instagram, TikTok, YouTube
- Strategic + execution: Shows both big-picture strategy and hands-on content creation
Ready to Apply? See Jobs You Can Actually Get
Browse 100+ remote social media jobs updated every 6 hours. Filter by experience level, salary, and platform specialization.
20 Copy-Paste Resume Bullets for Social Media Managers
Copy these bullets and customize with your own numbers. Replace [X] with your actual metrics.
• Grew Instagram from [X] to [Y] followers in [Z] months through consistent Reels strategy and community engagement
• Achieved [X]% average engagement rate (industry standard: 1-3%) through interactive Stories, polls, and authentic community building
• Created [X]+ Reels monthly using CapCut and Canva, generating [Y]K+ total views and [Z]K+ reach per month
• Managed Instagram Stories strategy, posting [X]+ stories daily and maintaining [Y]% story completion rate
• Launched Instagram Shop feature, driving [X]K+ in monthly product sales through shoppable posts and tags
🎵 TikTok
• Built TikTok account from 0 to [X]K followers in [Y] months, with [Z] videos reaching 100K+ views each
• Created viral TikTok campaign that generated [X]M+ views, [Y]K+ shares, and drove [Z]% increase in website traffic
• Produced [X]+ TikTok videos weekly using trending sounds, effects, and formats, achieving [Y]% average watch time
• Monitored TikTok trends daily and executed [X]+ trend-jacking videos that outperformed standard content by [Y]%
👥 Facebook & Community Management
• Managed Facebook community of [X]K+ members, responding to [Y]+ comments/messages daily with [Z]-hour response time
• Created Facebook Group with [X]K+ engaged members, increasing brand loyalty and generating [Y]+ UGC posts monthly
• Designed user-generated content campaigns that collected [X]+ customer submissions and increased engagement by [Y]%
💼 LinkedIn & B2B Content
• Grew LinkedIn company page from [X] to [Y] followers through thought leadership content and employee advocacy
• Created LinkedIn content strategy resulting in [X]% increase in post impressions and [Y]+ inbound leads monthly
• Managed LinkedIn publishing schedule, posting [X]x weekly and achieving [Y]% engagement rate (vs. [Z]% industry avg)
🎥 YouTube & Video Content
• Managed YouTube channel with [X]K+ subscribers, creating [Y]+ videos monthly that averaged [Z]K views each
• Edited [X]+ short-form videos weekly using Adobe Premiere/CapCut for YouTube Shorts, Instagram Reels, and TikTok
📊 Analytics & Paid Social
• Analyzed social media performance using Meta Business Suite, TikTok Analytics, and Google Analytics, presenting monthly reports to leadership
• Managed $[X]K monthly paid social budget across Instagram and Facebook Ads, achieving [Y]X ROAS and [Z]% conversion rate
• Conducted A/B testing on [X]+ content variations, optimizing posting times, captions, and formats to increase engagement by [Y]%
ATS Keywords to Include on Your Social Media Manager Resume
Applicant Tracking Systems scan for these keywords. Include the ones relevant to your experience.
🎯 Platforms
- • Instagram / Instagram Reels
- • TikTok / TikTok for Business
- • Facebook / Meta Business Suite
- • LinkedIn / LinkedIn Marketing
- • YouTube / YouTube Shorts
- • Pinterest / Pinterest Business
- • Twitter/X
- • Snapchat
🛠️ Tools
- • Canva / Canva Pro
- • CapCut
- • Adobe Creative Suite (Photoshop, Premiere Pro, Express)
- • Hootsuite / Buffer / Later / Sprout Social
- • Google Analytics
- • Meta Business Suite
- • Linktree
- • ChatGPT (for content ideation)
📈 Metrics & KPIs
- • Follower growth
- • Engagement rate
- • Reach and impressions
- • Click-through rate (CTR)
- • Conversion rate
- • ROAS (Return on Ad Spend)
- • Watch time
- • Share rate / virality
💼 Skills & Responsibilities
- • Content calendar planning
- • Community management
- • Influencer marketing
- • User-generated content (UGC)
- • Short-form video
- • Copywriting
- • Trend analysis
- • A/B testing
- • Social listening
- • Brand voice
💡 Pro Tip:
Copy keywords from the job description and naturally weave them into your resume bullets. If they want "TikTok content creation," use that exact phrase.
Social Media Resume Formatting Rules (ATS-Friendly)
✅ DO This
- ✓ Use standard section headers: "Experience," "Skills," "Education" (not "My Journey" or "What I Do")
- ✓ Include your social handles: Show your work! Link to Instagram, TikTok, portfolio site
- ✓ Quantify everything: "Grew followers by 200%" beats "Managed Instagram account"
- ✓ List specific platforms: "Instagram, TikTok, LinkedIn" > "Social media platforms"
- ✓ Use .docx or PDF: Check job posting — most prefer .docx for ATS compatibility
- ✓ Include free certifications: Google Digital Marketing, HubSpot Social Media (both free!)
❌ DON'T Do This
- ✗ Don't use graphics or images: ATS can't read them; save creative portfolios for your website
- ✗ Don't use tables or columns: ATS parses left-to-right and gets confused
- ✗ Don't say "proficient in social media": Too vague. Name specific platforms and tools
- ✗ Don't use fancy fonts: Stick to Arial, Calibri, Times New Roman, or Helvetica
- ✗ Don't skip metrics: "Managed Instagram" tells them nothing. "Grew Instagram from 2K to 20K" tells them everything
- ✗ Don't use generic bullet points: Customize bullets for each job using their keywords
5 Mistakes That Kill Social Media Manager Resumes
❌ Mistake #1: No portfolio link or social proof
The problem: You claim you're great at social media, but there's no way to verify it.
✅ The fix: Include your professional Instagram handle, TikTok username, or portfolio website (use Linktree if you have multiple). Make sure your accounts are public and professional.
❌ Mistake #2: Vague bullets without metrics
Bad: "Managed social media accounts and created engaging content."
✅ Good: "Grew Instagram from 1,200 to 18,000 followers in 9 months by creating 15+ Reels weekly, achieving 8% avg engagement rate."
❌ Mistake #3: Listing "social media" as a single skill
The problem: "Social media" is too broad. Hiring managers need to know which platforms you actually know.
✅ The fix: List specific platforms and tools: "Instagram (Reels, Stories, IGTV), TikTok, Canva Pro, CapCut, Meta Business Suite, Hootsuite"
❌ Mistake #4: Ignoring personal projects (if you have no experience)
The problem: You think personal social media accounts "don't count" as experience.
✅ The fix: If you grew your own Instagram from 0 to 10K, that IS experience. Create a section called "Social Media Experience" or "Content Creation Portfolio" and include your results.
❌ Mistake #5: Making it too "creative" for ATS
The problem: You use a heavily designed Canva template with graphics, icons, and columns. It looks beautiful but gets rejected by ATS before a human ever sees it.
✅ The fix: Keep your resume ATS-friendly (simple formatting, standard fonts, no graphics). Save the creative portfolio for your website or portfolio link.
Final Tips: How to Make Your Social Media Resume Stand Out
- 🎯 Customize for every application:
If they emphasize TikTok, make sure your TikTok experience is front and center. Copy their exact keywords.
- 📱 Link to your best work:
Create a simple portfolio site (use Notion, Carrd, or Linktree) showcasing 5-10 of your best social posts with metrics.
- 🎓 Get free certifications:
Complete Google Digital Marketing Certificate (Coursera), HubSpot Social Media Marketing, and Meta Blueprint courses. All free, all respected.
- 📊 Track your metrics now:
Even if you're just managing personal accounts, screenshot your Instagram Insights and TikTok Analytics monthly. You'll need these numbers for your resume.
- ✨ Show personality in your summary:
Social media is about personality. Your summary can be slightly more conversational than a traditional resume — just keep it professional.
Frequently Asked Questions
What should I put on my resume if I've never worked as a social media manager?
Focus on transferable skills and personal projects. Include: any social media accounts you've grown (personal brand, clubs, volunteer organizations), content creation experience (graphics, videos, captions), campaign results with numbers (followers gained, engagement rates), relevant coursework or certifications (Google Digital Marketing, HubSpot Social Media), and customer service or marketing experience. Use metrics wherever possible, even from personal projects.
How do I make my social media resume ATS-friendly?
Use a simple format with clear section headers, include keywords from the job description (Instagram, TikTok, engagement rate, content calendar), quantify your results with metrics (grew followers by X%, achieved Y% engagement rate), avoid graphics, tables, or multiple columns, save as .docx or PDF (check job posting), and use standard fonts like Arial, Calibri, or Times New Roman.
What metrics should I include on my social media manager resume?
Include: follower growth (grew Instagram from 500 to 5,000 followers in 6 months), engagement rates (achieved 8% average engagement rate, 3x industry standard), reach and impressions (posts reached 50K+ users monthly), conversion metrics (drove 200+ website clicks per post), content output (created 20+ posts weekly across 4 platforms), and campaign results (TikTok campaign generated 1M+ views).
Should I include my personal social media accounts on my resume?
Yes, if they're professional and demonstrate your skills. Include accounts that show: consistent posting and engagement, quality content creation, audience growth, professional branding, and relevant niche expertise. Create a professional portfolio link (Linktree, personal website) showcasing your best work. Clean up or make private any accounts that aren't professional.
What's the best format for a social media manager resume with no experience?
Use a skills-based or hybrid format that emphasizes: a strong Summary section highlighting your content creation skills and platform expertise, a Skills section with specific platforms and tools (Instagram, TikTok, Canva, CapCut), a Projects/Portfolio section showcasing personal social media work with metrics, relevant Education and Certifications, and an Experience section focusing on transferable skills from any job (customer service, marketing, content creation).
Keep Reading
🎯 Get Your Social Media Resume Professionally Reviewed
Not sure if your resume will stand out? Get expert feedback with our Resume Review Service — ATS analysis, platform-specific keyword optimization, and line-by-line improvements for social media roles.
✅ What You Get:
- • ATS compatibility analysis (see what's blocking you)
- • Social media-specific keyword optimization
- • Line-by-line feedback on metrics and accomplishments
- • Custom 10-15 min video walkthrough
- • Before/after resume comparison
$49 one-time • 48-hour turnaround • 100% money-back guarantee
Get Your Resume Reviewed →Your Resume is Ready. Now Start Applying.
Browse 100+ remote social media manager jobs updated every 6 hours
View Remote Social Media Jobs →